AI Magazine May 2025 | Page 152

The Access Group has helped Stonegate Group, the UK’ s largest pub company, close the technology gap through an integrated platform approach
Case Study

How Access Hospitality is Driving Stonegate’ s Digital Transformation

The Access Group has helped Stonegate Group, the UK’ s largest pub company, close the technology gap through an integrated platform approach

Order a pint, book a table, collect loyalty points – the British pub is undergoing a revolution. Behind the scenes, cuttingedge technology is transforming how the hospitality industry operates.
At the forefront of this transformation is The Access Group, which is revolutionising the hospitality sector through its suite of integrated software solutions.
Martin Verdon-Roe, who leads the front-ofhouse software company within Access’ s Hospitality division, joined the organisation with a mandate to drive rapid growth in the UK, both organically and through acquisitions.“ Last year we acquired Wireless Social, QikServe and Paytronix, and we’ ll continue our acquisition strategy this year,” says Martin.“ Our mission is to enhance the guest experience and make it truly memorable, which in turn makes our partners more successful.”
Access offers solutions across the entire guest journey, from venue discovery through DesignMyNight, to reservations via Collins or ResDiary and order and pay functionality with QikServe.
The company also provides electronic point of sale solutions, kiosks and Acteol – a customer relationship management data platform that creates a complete loop for the guest journey.“ My goal is to tie these solutions together into an integrated front-of-house platform,” Martin explains.“ We’ re also building AI capabilities with our Access Evo brand to make operations easier and faster.”
The company has been doubling in size approximately every four years through both organic growth and strategic acquisitions, focusing on its mission of“ empowering businesses to do more.”
Perhaps nowhere is this mission more visible than at Stonegate Group, Britain’ s largest pub company with more than 4,500 sites ranging from high-street brands like Slug & Lettuce to traditional locals tucked away in villages nationwide.