AI Magazine May 2024 | Page 62

E . ON NEXT
get immediate feedback , iterate , improve , optimise and continuously launch the next iterations of the products with confidence that it ’ s actually solving customer problems .”
Future ambitions : Building customer connections and increasing value offering When it comes to the future , E . ON Next will be looking in two phases . The first phase , Khaled says , is about getting back to basics and enabling connection with customers . “ I think we ’ ve got a long journey ahead , but that ’ s definitely priority number one : being a customer-centric organisation for our customers ,” Khaled shares .
“ Phase two is how do we increase the value offering ,” he adds . This will involve expanding E . ON Next ’ s value proposition beyond traditional energy supply to innovative home solutions , such as electric vehicles ( EVs ), solar panels and heat pumps . “ We want to be known for more than just providing energy ,” Khaled says . “ One of our taglines is powering everything and everyone , and that ’ s what we want to do .”
62 May 2024