AI Magazine June 2026 Issue 43 | Page 103

DATA & ANALYTICS
FOOTBALL AI PRO: THE DIGITAL EQUALISER
As the World Cup expands to an unprecedented 48 teams, the gap in analytical resources between competing nations poses a major sporting challenge. Enter Football AI Pro, a generative AI knowledge assistant developed by FIFA and Lenovo.
Traditionally, deep tactical analysis required extensive financial backing and massive data teams, giving wealthy footballing nations a distinct advantage. Football AI Pro aims to level the playing field by providing every squad in Canada, Mexico and the US with identical, elitelevel analytical capabilities.
“ With Football AI Pro, we will democratise access to data by providing the most complete set of football analytics to all competing teams and soon to fans as well,” says FIFA President Gianni Infantino.
Powered by Lenovo’ s full-stack AI and built on FIFA’ s bespoke Football Language model, the platform is capable of processing hundreds of millions of data points per match. It is set to translate complex metrics into easyto-digest text, video clips, graphs and 3D visualizations. Supporting multiple languages, the assistant allows coaches to input natural language queries before and after matches to dissect opponent tendencies and refine their own squad’ s performance. However, to maintain human tactical integrity, it cannot be used during live play.
Lenovo Chairman and CEO Yuanqing Yang and FIFA President
Gianni Infantino