AI Magazine December 2020 | Page 163

“ Automation is just a natural evolution from operational excellence ”

— Max Cheprasov , Chief Automation Officer , Dentsu Aegis accelerate the work that they currently do for their clients .”
Considering what the rest of 2020 might hold for Dentsu Aegis , Cheprasov summarises its goal as continuing to help its clients win , keep and grow their own customer bases . If the COVID-19 disruption has taught the company anything , it ’ s that close collaboration , an agile mindset and an innovative attitude will help Dentsu Aegis navigate the lingering aspects of disruption , which , in turn , will help its clients . “ Every business today needs to have an AI and automation strategy and plan ,” Cheprasov concludes . “ By 2025 , AI-powered companies will be 10 times more efficient and hold twice the market share over organisations that fail to embrace the technology today . I think we have reached a point in the evolution of intelligent automation when you can no longer delay this decision .”
163 aimagazine . com