APPLICATIONS
“ INTERACTING WITH MACHINES THROUGH SCREENS, MENUS AND TRADITIONAL INTERFACES ALONE WILL BECOME IMPRACTICAL”
Brian Krzanich CEO Cerence AI
can also be applied to factories, warehouses, industrial facilities and robotics deployments.”
Cerence combines advanced speech recognition with sophisticated audio processing technologies that isolate the speaker and capture intent despite significant environmental noise.
“ Beyond voice, we also view audio as a source of operational intelligence,” Brian says.“ Machines, equipment, and production processes continuously generate signals about their condition and performance. The ability to understand both what people are saying and what the environment is communicating creates a richer understanding of what’ s happening across an operation.”
Trust issues Brian outlines that trust must be designed into the system from the start, especially when deployed in industrial operations:“ Systems need to not only understand a command, but verify who issued it, whether that individual is authorised to perform the requested action and ensure every action is traceable, auditable and safe to perform.”
He says that safeguards around what actions and movements are allowed at any given time are key.
“ Our approach combines a defensein-depth security architecture aligned with Zero Trust principles,” Brian adds.“ Through our collaboration with Microsoft, we’ re able to integrate those capabilities into a broader enterprise framework spanning identity, security, data management and governance.”
92 October 2026