FABRIZIO PILOTTI
TECHNOLOGY
For AMF1, closing that gap means investing heavily in data infrastructure, AI and the partnerships that make both possible.
The man behind the data Fabrizio Pilotti joined AMF1 as Chief Information Officer in 2025, bringing with him more than a decade of experience at the sharp end of motorsport. Before taking the role, he spent nearly 11 years at Mercedes AMG High Performance Powertrains, the engine-making division of one of Formula One ' s most decorated constructors.
His remit at AMF1 is broad. He leads the team ' s digital transformation and oversees how data and emerging technologies are applied across the organisation – from trackside operations and race strategy to engineering, manufacturing and business functions.
The scale of the challenge is significant, to say the least. Each Grand Prix weekend generates billions of data points from across the car, and the team ' s ability to convert that raw information into actionable insight – quickly and reliably – can be the difference between gaining or losing ground in a championship.
“ In Formula One, success is defined by marginal gains, so the ability to interpret and act on information in real time is critical,” asserts Fabrizio.“ This spans trackside operations, race strategy and the way teams collaborate across engineering, manufacturing and business functions.”
The infrastructure underpinning that ambition is increasingly powered by AI.
FABRIZIO PILOTTI
TITLE: CIO
COMPANY: ASTON MARTIN ARAMCO FORMULA ONE TEAM
INDUSTRY: MOTORSPORT
Fabrizio joined AMF1 as CIO in 2025, bringing more than a decade of experience in motorsport. He previously spent nearly 11 years at Mercedes AMG High Performance Powertrains, the engine-making division of one of F1’ s most decorated constructors.
Building an AI-ready organisation Central to AMF1 ' s AI strategy is its newly-established partnership with Cohere, a Canadian technology company that specialises in enterprise-grade generative AI— systems capable of generating text, analysing documents and answering complex queries based on large volumes of data.
Cohere serves as the team ' s Official Generative AI Partner, giving the entire team access to North, a platform enabling AI-powered search and generative capabilities across the business. Rather than deploying AI as a standalone tool, AMF1 is embedding it directly into existing workflows.
“ North allows us to integrate AI directly into workflows, helping to automate routine analysis, distil complex datasets and improve how information flows between departments,” explains Fabrizio.
72 May 2026