SUNRISE
Sunrise maintains data within its data centres while accessing cloud computing capabilities
network operations and employee productivity tools.
“ As with any new emerging trend, initially a lot of pioneers in Sunrise started to experiment with AI independently,” says Anna Maria.“ To share our experiences and to organise our next joint steps forward, we have created an AI community of practice, governed by the CIO unit but with the contribution of all business units.”
The company evaluates AI initiatives through a structured process.“ Many use cases are in progress, at different maturity stages. Thanks to a constant feedback loop – and clear acceptance criteria – we are able to recognise the ones which need to be terminated because they did not prove valueable and the ones with high potential which should be scaled up,” she explains.
Innovation extends beyond AI to include comprehensive digital transformation initiatives. Providing a“ Superior Digital Customer Experience” forms a key pillar of
64 May 2025