AI Magazine May 2024 | Page 52

Energy startup E . ON Next is revolutionising customer experience and sustainability in the UK with its innovative and customer-focused approach
E . ON NEXT
Energy startup E . ON Next is revolutionising customer experience and sustainability in the UK with its innovative and customer-focused approach

The energy sector today is navigating tough challenges . Fuel shortages and record prices have resulted in a global energy crisis driving up bills for consumers and businesses , while energy suppliers are under greater pressure than ever to consider sustainable energy to meet customer needs .

According to McKinsey , customer expectations are also on the rise , informed by customer experience ( CX ) leaders in other industries like Amazon , Uber and digitally native companies : all of which offer seamless and personalised experiences .
Amid these challenges , energy suppliers must think differently . E . ON Next , a startup company from the main E . ON Group , was founded with the aim to challenge and innovate the energy space in the United Kingdom .
As Abdul Khaled , the company ’ s Head of Digital and Customer Experience , explains , E . ON Next was built from the ground up with new direction , leadership and culture , embracing a startup mentality to get closer to customers .
A core principle of E . ON Next , he says , is the mantra of customer-centricity and breaking the barriers between departments and functions . Becoming one organisation working towards a common goal can lead to business success .
“ We ’ ve got engineers sitting alongside customer service agents , really trying to bridge the gap between delivery and
52 May 2024