AI Magazine March 2024 | Page 120

“ Data privacy is essential when it comes to policies around AI ”

SHANKAR HARIDAS UK HEAD , MANAGEENGINE
On this , Shankar Haridas , UK Head of ManageEngine , says : “ Business leaders and stakeholders often underestimate the value of the data they maintain until they face a breach . It only takes one loophole for an attacker to access data , and unless an organisation is proactively reviewing its security posture , it ’ s at real risk of attack , with a response that ’ s often taken too late .
Haridas advises that organisations should be investing in data loss prevention solutions that are able to monitor and prevent sensitive business data from leaking . “ Beyond implementing stronger security measures , training staff on best practices and identifying clear red flags helps protect data ,” he explains
“ With AI being integrated into every aspect of business , disruptive technologies , like deep fakes and augmented reality , threaten data privacy and pose a significant risk to business ,” Haridas concludes . “ It ’ s increasingly important that regulators and businesses strike a balance that leverages the benefits of AI while limiting its destructive capacity .
“ Data privacy is essential when it comes to policies around AI .”
SHANKAR HARIDAS
TITLE : UK HEAD OF BUSINESS DEVELOPMENT
COMPANY : MANAGEENGINE
Haridas has been with ManageEngine for 15 years , beginning his journey as an executive sales professional , before becoming UK Head of the company in 2023 . As part of this role , he is responsible for managing the company ’ s existing customer base , in addition to growing market share .
120 March 2024