AI ASSISTANTS Michael Herron, Head of Atos UK & Ireland, explains what the annual fixture release day means to supporters:“ For millions of fans, the release of the Premier League fixture list is when a new season really comes to life.
“ We’ re proud to support the Premier League and are looking forward to another exciting season ahead.”
That sense of occasion sits alongside a quieter operational reality. Behind every fixture date lies a calculation involving rivalries, stadium availability, travel patterns and recovery windows.
Atos’ involvement in football scheduling forms part of a broader sporting portfolio. The company has run a dedicated Sports and Major Events division for more than three decades, supporting events ranging from local tournaments to major global showcases.
70 July 2026