AI Magazine June 2023 | Page 69

“ AI ethical guidelines would solidify the rights and freedoms of individuals using or subject to data-driven biometric technologies ,” Briggs explains . “ Until we define what is and is not an ethical use of biometric technology , there is no way to understand what is ‘ right ’.”
The rise of transparency As Ricardo Amper , CEO of digital identity company Incode , told Cyber Magazine , trust is critical to the success of AI-powered biometrics .
“ But trust is crucial for its success ; the impact that biometrics can have can be substantially limited if there is a lack of trust in how the technology is used ,” he explained . “ Users need to be sure that their data is being used for the purpose it was given and nothing else . This trust is hard to come by , but if gained , then there will be no limit to the impact biometrics can have on our lives .” As Briggs explains , the rise of transparency will be an important component of maintaining consumer trust in biometrics : “ Consumers are becoming increasingly aware of exactly who and / or what technologies they are interacting with and how the data they are providing is being used . Over the next year , we can expect the leading technology innovators to lead by example – setting rules of engagement and standards for collecting and managing data .
“ Separately ,” Briggs concludes , “ to reduce the risk of new cyberthreats , regulators should begin to define a clear private-public framework to address these problems within the private sector . Consumers should believe the regulators have their backs , but fully understand they themselves are responsible for all aspects of their data and identities .”
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