NASCAR
CHRISTINE STOFFEL-MOFFETT 1948 The year NASCAR was founded by Bill France Snr following an unofficial car race 12 years earlier on Daytona Beach , Florida
2,250 Number of employees
A total of 27 drivers competed in coupes , convertibles and sports cars , but only 10 navigated their way through the sand and completed the race 10 miles shy of the finishing line . The winner was Milt Marian , and a young Bill France came fifth – the man who went on to be the founder of NASCAR in 1948 as he saw the potential for a unified series of racing competitions on a proper track .
More than 70 years later , the power of NASCAR and ISC looks set to create a new FX following the multi-billion dollar merger . According to Stoffel-Moffett , they are now moving forward as one company to re-invent the experience for fans and shareholders with the use of technology in every corner of the business from HR , accounting , finance , network infrastructure , Internet , cloud , computers , servers , storage , applications , to new website , social media , virtual experiences , digital ticketing and simulated racing .
“ In 2020 , I launched an external mission statement for enterprise technology to become looked upon as the most inspiring future-forward , innovative and technology advanced organisation across the sports entertainment industry . This is a bold statement , but with the support of the France family , NASCAR Board and senior leadership behind us , this is our driving force and vision every day .
EXECUTIVE BIO
TITLE : HEAD OF ENTERPRISE TECHNOLOGY INDUSTRY : MOTOR TECHNOLOGY LOCATION : FLORIDA , UNITED STATES
Christine Stoffel-Moffett is well recognised as a deeply technical , inspirational , transformational executive , passionate sport and entertainment executive , operations and strategy leader .
Stoffel-Moffett joined NASCAR in March 2020 , just before COVID- 19 took hold and just after a $ 2 billion merger with International Speedway Corporation ( ISC ). She is known as a mindful , visionary , strategic , transformational , and innovative C-level executive with an impressive track record of being a transformational change agent and influencer . Stoffel- Moffett is an award winner for her innovative growth of multi million to billion-dollar sports , entertainment , sales , operations , and technology environments .