AI ETHICS & REGULATION

Nearly

60 % of musicians use AI tools in their creative workflow in 2025

Gustav Söderström, Co-President and Chief Product and Technology Officer, Spotify

So far, Spotify has always maintained it does not create music itself, using AI or otherwise. The platform does however use the technology to build personalised playlists and run features like its AI DJ.

It hosts music created with AI tools but recently announced it was cracking down on artists who did not disclose the use of AI or who used it to impersonate real artists. The company also points out that AI is now used in many stages of the songwriting process, including autotune, mixing and mastering.

“ We’ ve been consistently focused on making sure AI works for artists and songwriters, not against them,” says Robert Kyncl, CEO at Warner Music Group.

“ That means collaborating with partners who understand the necessity for new AI licensing deals that protect and compensate rightsholders and the creative community.”

Gustav Söderström, Co-President and Chief Product and Technology Officer at Spotify says:“ AI is the most consequential technology shift since the smartphone and it’ s already reshaping how music is created and experienced.

“ At Spotify, we want to build this future hand in hand with the music industry, guided by clear principles and deep respect for creators, just as we did in the days of piracy.” aimagazine. com 113