AI Magazine December 2023 | Page 158

“ We only focus on the edge market , which for us means bringing the service to the customer and not the customer to the service ”

LOUIS BLANCHOT GROUP CEO , ETIX EVERYWHERE
The modular infrastructure provides flexibility when it comes to scalability , meaning Etix can meet the future growth needs of operations at the same site .
“ What we like in the Southeast Asia market is that we can use the same recipe that we used in Europe – developed and duplicated quickly ,” says Blanchot . “ That ’ s why we started with Bangkok . The government is really supporting the digital economy , the country is stable , there is a high number of ‘ eyeballs ’, not to mention a high number of telcos .”
Instrumental in this expansion into Asia is trusted partner Schneider Electric – the energy consultancy regularly voted the world ’ s most sustainable company .
Blanchot points to several factors that Etix Everywhere had to tackle , from culture to climate , and how Schneider Electric ’ s expertise helped them to navigate these challenges .
“ Having the support from a big partner like Schneider Electric is huge ,” says Blanchot . “ That ’ s why we only work with such a world-class supplier . They have been brilliant for us , and have been able to deliver the same level of quality in a new country .
“ Working with Schneider , they helped provide a turnkey solution , so we can just push the button and know exactly the price , the timing , and the level of quality .
“ It ’ s just a copy and paste of how we worked with Schneider Electric in Europe , and being able to rely on them has been a big comfort and given me the confidence that we can deliver for our customers .”
Looking ahead to the opportunities on the near horizon , from artificial
158 December 2023