internally that provides a lot of really great insights, but what we’ re looking for in the future is ways to query data and surface things that we didn’ t know to ask.

“ This is where, I think, AI is going to really come into play for us in the future. I see our AI strategy as integral to helping us out – as an assistant in some areas and then the bulk of it channelled into data analytics.”

People, people, people Despite Piada’ s and Jason’ s obvious focus on technology, Jason is quick to emphasise the importance of people. For Piada, it’ s important that its technology strategy compliments the human elements of its business – with tech like AI not replacing jobs but instead the people that are already part of its workforce.

Jason explains:“ Whenever we’ re trying to solve a problem, I like to tell people to focus on the solution and then see what we can do with technology. Tech comes second to the solution because it is rare that tech can get you all the way there. By thinking this way, you’ re inherently thinking about the people and not the technologies. It’ s about what the technology can do and how that will be helpful to people.”

196 August 2025