AI Magazine August 2023 | Page 60

ServiceNow ’ s Creator Workflows low code App Engine allows companies to build apps and workflows quicker , smarter , and much more cost effectively
SERVICENOW
ServiceNow ’ s Creator Workflows low code App Engine allows companies to build apps and workflows quicker , smarter , and much more cost effectively

Cast your mind back nearly 20 years to 2004 , and the world of business was a completely different place . When ServiceNow was founded by Fred Luddy , the aim was not to invent one particular type of software ; the motivation was to create an entire technology stack on a platform that could be used to automate virtually any business process that existed inside of a company . He was inspired by the pink and yellow slips for purchasing and acquisitions you would see in mailrooms of the 1990s , during which time Luddy was CTO at software company Peregrine .

He set about empowering the normal everyday employees of a company – not just IT professionals – to be able to create workflows and applications on their own without involving a high-priced app developer . When he pitched the earlystage company to investors , they were understandably keen to see exactly what he could build on this new platform he was envisioning . Drawing on his background in IT , Luddy built an IT Service Management ( ITSM ) software application – and , in the process , convinced them to invest in what is now an US $ 8bn-a-year business .
This is why many people refer to the tech company as “ the ticketing company ” and associate ServiceNow mainly with IT service delivery – because this was the first app use case built on the ServiceNow Platform . Employees who encounter a problem with the company ’ s technology systems submit
60 August 2023