AI Magazine August 2022 | Page 99

“ One of the approaches is how to start our own marketing campaign to highlight the brand , highlight what makes us special , what specific aspects of our service set us apart from our competitors and why customers should come to us in spite of our very low prices ”
EVOBITS building the APIs behind mobile apps or other websites that work with that type of structure . This product will also be ready very soon .”
DC ’ s , Tech and technical know-how When Radulescu first joined EvoBits IT , he was in charge of a more technical aspect of the business , related specifically to the equipment used in the infrastructure of the data centres .
“ We had two great partners that we worked with to construct the DCs ,” he says . “ Before I joined the company , we
purchased very efficient evaporative cooling equipment from Vertiv – which is a big name in the business – and we ' ve used our local partner Innova to integrate and set up this equipment for the data centre .” At the time , however , there was a certain lack of internal know-how within the company . Radulescu ’ s purpose was to understand how the pieces of equipment worked to get the most out of them and heighten their performance .
“ You have to think about such equipment as you would think about a race car : it can only operate at high performance when it ' s within its parameters , and so you have to try to keep it within those parameters .
“ One of the data centres that we constructed was a custom job built for max-load ( 3 MW of power ), which means
“ One of the approaches is how to start our own marketing campaign to highlight the brand , highlight what makes us special , what specific aspects of our service set us apart from our competitors and why customers should come to us in spite of our very low prices ”
DRAGOS RADULESCU GENERAL MANAGER EVOBITSE aimagazine . com 99