AI Magazine August 2021 | Page 75

CPQi responsive conversational interfaces ( chatbots ) for front office banking , and enhanced fraud and risk management delivered with AI ’ s more efficient analytics capabilities .
Omnichannel Strategy As the financial services industry increases its digital presence , accessibility has become a priority . “ You must be able to execute on any channel that a client wants to deploy ,” affirms Boyland . “ Channels have enabled us to electronically rebuild the communities we ' ve lost during the lockdown . Well-constructed channels allow us to bring on board new customers and clients who are looking for a connected experience .”
Mobile accessibility is crucial – online , in-person , or over-the-phone business must be utilised to deliver an omnichannel experience . “ Channel strategies are key to our development ,” says Boyland . “ CPQi works across all of these from north to south in the Americas to deliver meaningful change .”
The greatest change in the delivery of financial services in a generation Boyland believes we are in the midst of the biggest change in the history of banking … “ Three major themes are beginning to emerge now within the financial markets ,” he says . “ Open banking may be far more prevalent in Europe than it is here in the Americas , but the philosophy behind it is huge … simply stating that I own my financial data and that I can direct that financial data to wherever I want without constraints from a bank or insurance company . That basically gives me the right to build my own financial experience .
“ And with that , I can construct my own Neobank , which is the second element we ' re seeing today . Fintech institutions that don ' t have a banking licence can borrow one from a bank . By using modern technology , all of the delivery methods are available to attack particular markets . There are Neobanks focusing on the gaming community , others on the 18-25-year-old
FINASTRA

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Finastra builds and deploys innovative , next-generation technology on its open Fusion software architecture and cloud ecosystem . Its scale and geographical reach enable it to serve customers effectively , regardless of their size or location – from global financial institutions to community banks and credit unions . “ We ’ ve worked with Finastra since the early days when its Kondor system was part of Thomson Reuters ,” remembers CPQi ’ s CEO Terry Boyland . “ Kondor has been merged into and built on via a suite of financial services applications from Finastra deployed under the Fusion banner . We believe the Fusion fabric is a tremendous product enabling organisations to use modern development methods through the cloud to access some of their legacy platforms and their existing engines underneath . We ’ ve worked with Finastra on a number of applications , both in Latin America and in North America . They ' re great to work with and deservedly viewed as one of the top three financial technology firms in the world .”
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