AI Magazine April 2022 | Page 170

Formerly of NASA and Qualcomm , inventor Erik Bjontegard improves lives through Spark Compass , an augmented intelligence communications platform
SPARK COMPASS
Formerly of NASA and Qualcomm , inventor Erik Bjontegard improves lives through Spark Compass , an augmented intelligence communications platform

Erik Bjontegard is a man on several missions . With countless patents to his name for his inventions , the former NASA Rocket Scientist has had involvement in creating and testing digital twins for rocket ships , sat around the table at Qualcomm when they were contributing to the roadmap of 5G , and now leads Total Communicator Solutions and its flagship , data-driven platform , Spark Compass .

In 2014 , Bjontegard attended the White House to receive the silver award for its entry into the SmartAmerica Challenge with the White House Presidential Innovation Fellow project , where Spark Compass created a campaign around healthy eating and healthy behaviour for office workers .
ABI Research identified Spark Compass as the fourth most innovative beacon-tech company in the world in 2016 – ahead of Apple and Facebook . A beacon is a small , physical object that receives location data from nearby devices via Bluetooth , so they can engage with customers .
Bjontegard ’ s gift with technology has led to some extraordinary ‘ activations ’, as he calls them , where some of the world ’ s largest brands have used the Spark Compass capabilities to engage their customer in new , novel and useful ways to elevate the experience : be it at a sports stadium with the Dallas Mavericks for AR activation , Hollywood PR event with popstar Selena Gomez and Puma , working with Apple and Samsung at international airports and even
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